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Web content developer

Web content development is the process of researching, writing, gathering, organizing, and editing information for publication on websites. Website content may consist of prose, graphics, pictures, recordings, movies etc, or other digital assets that could be distributed by a hypertext transfer protocol server, and viewed by a web browser. Web/Content developers Content developers or technical content developers can also be technical writers who produce technical documentation that helps people understand and use a product or service. This […]

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How SEO Works

How SEO Works? 1. When people are looking for solutions to their problems. Ting, the first thing that strikes their mind will be “Let’s Google it “. Everyone reaches out the web to find answers for their questions. What will you do then? You will click one of the first few websites. If you are […]

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How to Choose a Social Media Agency in London

How to Choose a Social Media Agency In order to create a strong presence in social media and maintain it, social media agencies can help you manage growth and communication with your audience. According to the latest research, approximately 2.9 billion people worldwide have a social media account. Therefore, you need to manage your social […]

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Online Advertising

Overview of an Online Advertising Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. Many consumers find online advertising disruptive and have increasingly turned to ad blocking for a variety of reasons. When software is used to do the purchasing, it is known as […]

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Basics of Email Marketing

What is Email Marketing? Email marketing is the process of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. Email marketing strategies commonly seek to achieve one […]

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Social Media

Social media are interactive computer-mediated technologies that facilitate the creation or sharing of information, ideas, career interests and other forms of expression via virtual communities and networks. The variety of stand-alone and built-in social media services currently available introduces challenges of definition; however, there are some common features. 1.Social media are interactive Web 2.0 Internet-based applications.2.User-generated content such as text posts or […]

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Social Networking service

A social networking service (also social networking site or social media) is an online platform which people use to build social networks or social relationships with other people who share similar personal or career interests, activities, backgrounds or real-life connections. Social networking sites allow users to share ideas, digital photos and videos, posts, and to inform others about online or real-world […]

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Social Network

Social Network A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors. The social network perspective provides a set of methods for analyzing the structure of whole social entities as well as a variety of theories explaining the patterns observed […]

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Behavioral targeting

Targeted advertising Targeted advertising is a form of advertising, including online, that is directed towards audiences with certain traits, based on the product or person the advertiser is promoting. These traits can either be demographic which are focused on race, economic status, sex, age, generation, the level of education, income level, and employment or they can […]

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Target Audience

A target audience is the intended audience or readership of a publication, advertisement, or other message. In marketing and advertising, it is a particular group of consumers within the predetermined target market. identified as the targets or recipients for a particular advertisement or message. A target audience is formed from the same factors as a target market, but […]